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Shape
The shape of a diamond is the general outline and facet arrangement of the diamond. Round diamonds are the most brilliant and most popular shape, but fancy shaped diamonds are appealing also, and a fashion statement. Some popular fancy shapes are the oval, emerald cut, princess, marquise, and the pear.

Faceting Style
There are three basic styles of faceting:
- Brilliant cut
was designed for maximum sparkle and uses many triangular and kite-shaped facets.
- Step cut
focuses on elegance by using fewer facets and more trapezoids and rectangles.
- Mixed cut
combines both the step cut and the brilliant cut styles for unique beauty.
Frequently, the two concepts of shape and cutting style are often described by one term. For example, an emerald cut is a rectangular shaped diamond with step-like facets and forty-five degree corners.

Proportions
A polished diamond´s beauty or brilliance is a product of its complex relationship with light. Diamonds with good proportions optimize the interaction with light, and have good brilliance, fire, and scintillation. How light strikes the surface of a diamond, how much light enters the diamond, and how it returns to your eye are all affected by the diamond's proportions.
When a diamond is cut to ideal or good proportions, light entering the diamond reflects internally from facet to facet and is reflected back out through the crown or top creating maximum brilliance. If the stone is too shallow or too deep, some light will leak or escape through the bottom part of the diamond, giving the diamond a dull or dark appearance.
Proportions that affect diamond brilliance:
Table Percentage
The table percentage is the width of the table, a diamond's largest facet, divided by the diameter of the diamond. The table percentage is one of the many measurements used to determine how well proportioned a diamond is cut, and consequently how much brilliance it will have.
Total Depth Percentage
The total depth percentage is the depth of a diamond divided by its diameter. The depth percentage is one of the many measurements used to determine how well proportioned a diamond is cut, and how much light will be returned to your eye. Diamonds that are cut too shallow or too deep will be perceived as dark or watery and will lack good brilliance.
Crown Angle
The crown angle is the angle formed where the girdle plane meets the bezel or crown facets. Along with the table size, and depth percentage, the crown angle helps determine the amount of dispersion displayed by the diamond and enhances brilliance.
Symmetry
Symmetry refers to the precision and relationship of a finished diamond's facets. Symmetry describes several factors including how the facet edges align with each other; whether the corresponding facets from opposite sides of the diamond align with each other or not; and whether the facets from the crown or top of the diamond are properly aligned with the corresponding ones on the bottom (pavilion). The polish and symmetry grades are listed in each diamond detail page and within the GIA or AGS diamond laboratory report. GIA grades are excellent (EX), very good (VG), or good (G) Fair (F) and Poor (P). AGS grades for symmetry are ideal (ID), excellent (EX), very good (VG), or good (G).
Polish
Polish is the overall condition of the facet surfaces of a finished diamond. The better polished diamonds will exhibit an adamantine luster or mirror-like finish. GIA grades are excellent (EX), very good (VG), or good (G) Fair (F) and Poor (P). AGS grades for polish and symmetry are ideal (ID), excellent (EX), very good (VG), or good (G).
Ideal Brilliance Diamonds
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